Problem

Design an eye-catching beverage label that effectively communicates the brand's message with limited space.

Inspiration

I was drawn to the design layout of the Red Bull Editions, particularly with the movement created through the placement of key elements.

Design Solution

I designed a vibrant, lively energy drink label for the conceptual brand Sol Energy. The sleek typeface paired with the strong alignment creates a clean composition and makes the information easy to read. The sun icon and circular text creates movement throughout the design and further drives the overall brand message.